Home » VKontakte » All about the VKontakte group administrator
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softmarker 08/09/2019 700
The VKontakte group manager is responsible for publishing content, moderating and promoting the community. The admin role can be performed by the group creator or users assigned by him. In this article we will discuss where to find vacancies for a VK group administrator, as well as how to appoint a person as an administrator through the VK functionality .
The MDK community can be a positive example of high-quality work by admins. Despite all its scandalousness and the ambiguity of the published content, the main task of attracting subscribers is accomplished almost perfectly.
But this is only one side of the coin. Sometimes, unqualified specialists do not cope with their responsibilities: they do not publish high-quality posts, do not moderate and promote the public. This leads to disastrous results: minimal subscriber growth, weak user activity.
Who is suitable for working as an administrator?
In fact, not everyone can be the head of the public on the social network VKontakte. In most cases, to begin such detail, you need to take special courses or already have skills. So, for whom this vacancy will be interesting:
- Moms on maternity leave. It is advisable if they already have some experience in creating and maintaining public pages. Be prepared to provide a multi-community portfolio of working posts.
- A person with basic knowledge of the rules of the Russian language. There is no way without this. Even on community walls where the amount of text is limited, such content may be needed. You must understand how to correctly construct a phrase for a specific audience.
- Be easy to train. Individuals who may have little to no experience in a given field, but are interested in it. You will only need to complete an internship for 1-2 weeks. The duration of the trial period depends on how serious and promoted the public is.
- Ability to search and sort information. As the current administrator of the VK group, you will have to look for relevant thematic information. The administrator must double-check the data. Customers do not like it when the wall is littered with untrue content, especially when the public is associated with a thriving business.
- Adult. Most customers who plan to delegate work require an active employee over 18 years of age. They believe that below this age the user will be less responsible and flighty. According to statistics, underage admins forget about the regularity of publications.
On a note! Be careful when looking for a job as an administrator on social networks.
Nowadays there are few such advertisements, since the creators do all the work themselves. Really facing fraud. Therefore, try to leave responses and suggestions to groups with hundreds of thousands of subscribers.
Professional management (administration) and promotion of VKontakte groups!
From us you can order the administration of your VKontakte group in which we will publish thematic posts with a specified frequency!
The cost of one post is only 25 rubles! What posts will you receive:
- Thematic, interesting to your target audience (no ideas on what to publish? - we’ll tell you!)
- Without other people's links, logos, tags and other garbage.
- With image, audio, video, GIF
- Important! Posts are transferred from other resources, this is not copywriting/rewriting!
The cost of the service also includes uploading posts to the “Timer” according to your schedule (content plan) directly to the VK group. What can you get for extra? options:
- Applying a logo/watermark to pictures
- Design of pictures in corporate style
- Receiving posts “In your hands”, without publication
- Uploading posts to the auto-posting service with the ability to duplicate them for Instagram, classmates, etc.
- Adding tags, contacts, signatures
- Selection of unique tags for each post
As part of this service, we do not make posts about products/services, only informational ones. For example, if the topic is “Phone repair”, this could be niche news, life hacks, tips on use, choosing gadgets, etc.
What you need to order:
- Editor's rights to our VK profile
- Time for posts or content plan
- Examples of posts, groups of competitors or a description of what the posts should be about (if anything, we will help you decide what posts can be made for your topic)
The service includes:
Image selection
Creating a content plan
Number of posts: 100
What administration options are possible?
When applying for remote collaboration in the social community, pay attention to the type of position. Decide right away which option you are signing up for.
- Administrator of entertainment publics. Anyone can become such an employee. Of course, it won't hurt to take the appropriate paid courses. All work consists of regular posting and selection of relevant information with unique pictures. Please note, to make a photo original, you just need to pass it through filters in a graphics editor.
- Administrator of business communities. If the owner of a VK group additionally promotes his business on social networks, then he registers the official group of his company. In most cases, when looking for an administrator, they need a person who can sell goods, make phone calls and communicate with clients.
Before you get started, check for what period of time and what types of posts should be published.
What does a group admin do?
The main responsibility of such a remote employee is to promote the group and attract participants.
He also performs the following duties:
- develops group design;
- design and replenishment of albums: photos and videos;
- creating several topics for discussion and supporting dialogue with group members;
- drawing up a content plan and its implementation (writing unique articles);
- attracting participants using paid and free methods;
- stimulating activity in the group;
- maintaining the wall, answering questions from participants;
- protecting the group from spam publications in posts and comments;
- analysis of the effectiveness of one’s own work and the management of the group.
The list of functions performed by a group administrator does not end there. If the admin is savvy in knowledge of marketing and online advertising, masters copywriting, SEO and knows how to promote information through Google and Yandex, then his “price” will automatically increase. Do you feel like the admin has too many responsibilities? Believe me, this is at first glance.
What are the responsibilities of a VK administrator?
Being an admin on social networks means supporting the life of the chosen community. The employee must fulfill a list of responsibilities (may vary depending on the topic and promotion of the community).
Among the main ones:
- make news releases on relevant topics at the same time;
- greet the audience daily (in the morning) with photos and pleasant messages;
- do auto-posting, independently generated content;
- delete obscene comments or insults;
- block inactive users who are not interested in the content;
- answer questions and, if necessary, redirect clients via links.
Be sure to make a welcome message to your subscribers if you become an I.O. former administrator. This will emphasize the main concern for his subscribers. Users should have an idea of who they are dealing with and not be deceived. This applies not only to business publics, but also to entertainment communities.
Administrator
He is the boss over his subordinates - editor and moderator. Having all their rights, the Administrator can:
- change the name and description of the community;
- upload cover;
- edit blocks with contacts and links, change the position of blocks with videos and discussions;
- set up a filter by keywords and obscenities;
- assign a contact for communication;
- enable community posts;
- analyze the history of money transfers;
- add the application to the community;
- broadcast live;
- use the link to advertise the community;
- configure RSS import;
- configure export to Twitter and rooms to Snapster;
- callback API.
How to find a job as an administrator in VK groups
There are a few simple tips on how you can search for an available vacancy as an administrator in a group. You can study the options in the table and take advantage of what is convenient for you.
How to become a VK administrator | Advice |
Tip 1 | Using freelance and copywriting exchanges. You just need to search among the orders for the corresponding request for advertisements. The disadvantage of such a search is that customers are more likely to entrust the work to proven performers (with ratings and positive reviews). Contact the services Freelance.ru, FL.ru, Advego.com. |
Tip 2 | Search directly on the VK social network. To do this, visit groups with a large number of subscribers and find out information from the manager in a conversation. But don't expect a positive answer. You can search like this for a very long time. As an option, create an advertisement in public pages where people are looking for vacancies. |
Tip 3 | Use the search engines Google and Yandex. Enter the query “VK group administrator required.” You will see a list of services that offer similar vacancies. Usually the requirements and conditions are immediately stated here. All you need to do is register on the project and leave a response to the vacancy. |
Tip 4 | Use bulletin boards. To do this, just search on such resources as hh.ru, Avito, Yula, Jooble and others. |
How to manage a group in contact if you are the creator
Before you can manage a group, you need to create it. I talked about this in detail in the article “How to create a group in contact step by step.”
We believe that our group has already been created. Now what?
To begin with, we can configure the blocks we need:
- Links
- Photo albums
- Videos
- Audio recordings
- Discussions
- Events
- Places
- Goods
We can either turn them on, turn them off, or make them limited.
How is the group managed?
Our main button is three dots under the avatar or group cover.
Click it and select “Community Management” from the drop-down list. We will also discuss other items in the drop-down menu within the framework of the article.
In the window that opens, we have the opportunity to: change the name of the group, write down its description, upload the cover, give a nice address, add a link to the site if there is one.
In the next item on the right menu, “Sections,” we can enable the sections we need or disable those we don’t need. Among them are: links, discussions, photo albums, videos, products. You can edit their locations. This is done in the same window, by designating the main block and the secondary one.
The main block will appear at the very top, immediately below the group description.
Find out how to enable the “Discussions” section and all the related features from this article.
Here we can completely disable the ability to comment on any group posts, or vice versa, enable them. You can also enable the obscene language filter.
In the next item on the right menu “Links” - it would be logical to put a link to your website, if any, to some especially important posts from your own group, or links to your accounts in other social networks.
Working with API It is better not to touch the “Working with API” item at first.
But we will need the “Participants” item. Here we, as the creator of the group, can remove any member from the group or appoint him as a leader (by selecting one of the forms administrator, moderator or editor).
Here you can send any group member to the blacklist. Once a person is blacklisted in your community, he will be denied access to your group.
The next menu item in the right column is “Messages”; by clicking on this button we are taken to the window for editing this function.
If you want people to write to you in the name of the group and not in a personal message, then you need to enable this feature. Below you can write a welcome speech that a person will see when he decides to write something to you for the first time.
After enabling this function, a “Community Messages” button will appear in your group on the main page. And if you click on it, you, as the creator or admin of the community, will have the opportunity to switch the slider to the right (it is located in the upper right corner), thereby turning on the “Community is online now” notification.
Source of the article: https://zen.yandex.ru/media/id/5af5f853d7bf2190725107fc/kak-upravliat-gruppoi-v-kontakte–podrobnaia-instrukciia-5b4237cd4f3fe700a9c4f738
How much can a group administrator earn?
This is a rather controversial issue. Someone may earn about 10,000 rubles from such cooperation, while others will earn 30,000 rubles. If you are a beginner, then most likely at first you will be paid no more than 1,000 rubles. If there is a prospect of growth, then wages will be raised.
Please note that from one administration you will have a maximum of 15,000 rubles. This is from a well-promoted public page with approximately 100 thousand subscribers.
If such payment is considered insufficient for the user, then several communities can be maintained. You can work for competitors on related topics. This will make it possible not to be distracted from the content. Here it is important to be able to reconstruct posts and select unique photos.
On a note! For those involved in rewriting/copywriting, this will not be difficult.
What are these applications and what are they for?
Not everyone, however, knows what applications are, how they work and what they are needed for. Let's first understand the terminology.
For the sake of modernity, the application is also called an applet (from the English application), which, in fact, is translated as “application”. Over time, application turned into an abbreviated app, and let is a “diminutive” used to designate a small component within a large software, i.e., such a small application program is obtained. And it is needed to perform certain user tasks or solve some problems.
This functionality allows you to improve interaction with subscribers, significantly saves group administration time and at the same time serves as a platform for promoting services.
How to start making money from administration yourself: stages
In order to become the owner of your own group in VK and start making money from it (running your own business), you need to go through several important stages.
- Creating your own community and designing it in accordance with the topic.
- Regular filling with different types of content: video, text, photos, screenshots, polls, music.
- Attracting subscribers: you can use counter boost services, repost, like and comment. In the first stages this is very convenient.
- Be sure to get in touch if clients ask related questions. Do not write in a personal message to the user, reply under the comment. It is important that others see that you are making contact.
Otherwise, it all depends on how you establish yourself among your audience. For normal group promotion, it is enough to choose a low-competitive niche and publish “unhackneyed” information.
“What should I do?” or administrator duties
The administrator is the same curator of the group. His main obligation is, if not constant, then daily online presence in the community and filling it with useful content. He must lead and develop the group, “cheer” for the replenishment of its number and the activity of subscribers.
So, what can and should be done by an admin in VK:
- identify the target audience and attract new participants;
- study the interests and problems of Central Asia;
- deal with page design: think through the design, create a menu, place texts, illustrations, videos;
- regularly post informative posts on a certain topic, including advertising;
- create interesting topics, thereby maintaining communication with subscribers;
- come up with competitions, tests, promotions to create activity among participants and attract new ones;
- monitor comments, remove spam;
- Possibly hold meetings and events online;
- exchange advertising posts with administrators of other groups;
- place targeted advertising to promote services or goods.
Special applications for VKontakte group administrators help him automate this and other work.
More details about this in the video. At the same time, you can test yourself and see if this activity is right for you.
Administration step by step for the purpose of earning money
Using a real example of a community on VK, we will tell you how to become an administrator. Let's say you have your own website and you plan to promote it on your own through social networks. Let's start doing this together, and after a while we'll check what worked out for everyone.
- We register a new VKontakte community, give it a name, and make a description. In this case, the theme will copy the one that your site corresponds to. Let's look at the example of computer and mobile software. When setting up, be sure to indicate a telephone number for communication (this inspires confidence on the part of subscribers), in the “Site” column, we indicate your resource.
- We are changing the cover and main photo of the public page. To do this, click on the camera above the menu on the right, select the appropriate file from the directive and upload it to the group. The photo will be updated. Then go to the “Management” column.
- Scroll down the page to the "Additional Information" block. Fill in the required information, including the “Site” field. After that, click the “Save” button below to change the information about the community.
- If possible, go through all the sections that are in the menu list on the right. Fill in the missing information. It is important that the community is completely full initially.
- Immediately after setting up, you may have some recommendations, click on them and study all the actions that need to be performed to fill out the public page.
- Now we invite you to publish several thematic posts. You can duplicate several links to content from your site on the wall. It is desirable that these pages contain photo thumbnails. This is roughly what your post should look like in the screenshot. If you wish, you can add a description to it.
- Let's add another post in the form of a survey. To do this, in the “Write something...” block, write a thematic slogan and question. Then go to the add-ons menu and click on the “Survey” button. We presumably receive such a post and wait for the result.
- Of course, in order for people to become interested in our content, we need to attract them and tell them about the newly developed group. To do this, the administrator sends invitation messages to his friends.
But among friends on VK, few will confirm invitations. Therefore, you will have to acquire interested subscribers. To do this, look in groups for people who will be interested in your topic.
You can also use paid services for cheating. They guarantee that users are active every day. This method is paid!
As an option, complete tasks in special services: reposts, subscriptions, likes. In return, other users will follow you.
On a note! After you gain a sufficient number of subscribers (agreed with the advertising campaign), you can add banners or videos with commercials to the page. This is how your project will be monetized.
New management powers in VKontakte communities
At the end of February 2013, the developers of the popular social service changed the functionality for managing public pages and brought them as close as possible to managing groups.
Absolutely all communities have established a unified system of authority for managers, which includes the following three levels: “administrator”, “moderator” and “editor”. The rights and capabilities of each of them will be discussed in detail below.
Please read the instructions below very carefully before you decide to register other users as leaders of your community.
Competence of the “Moderator”. The “moderator” has the least rights of all levels of management. His direct responsibilities include monitoring compliance with order. All “moderator” rights can be combined into the following three groups:
1. The right to delete comments and entries in discussions.
The “moderator” has the right to: – Delete absolutely all comments of a specific user over the past week.
– Delete topics in discussions that were created by users.
The “moderator” does not have the rights to: – Delete comments on behalf of the community.
– Removing topics in discussions that were created by managers.
2. The right to delete photographs, videos, audio recordings, and information content.
The “moderator” does not have the rights to: – Delete photos, videos, audio recordings that were added by other managers.
3. The right to a “black” list and inviting new members to the community
The “moderator” has the right to: – Invite and approve new participants. – Add to the “black” list and remove members from the community. – Remove participants from the “black” list. The “moderator” does not have rights to:
– More than a hundred participants were blacklisted and removed from the community within 24 hours.
“Editor” powers:
In addition to all of the above rights of a “moderator”, the rights of an “editor” also include the powers to manage information content, design a community and work with a community wall.
1. The right to the external design of the community: – Fully manage the community avatar, as well as edit the community status. – View and edit community “wiki pages” that are protected by privacy settings.
– Pin community posts.
2. The right to publish and manage content: – Upload, edit and delete photos and photo albums of the community. – Fully control all audio and video recordings of the community. – Work with documents.
– Manage topics in discussions and the ability to edit participant comments.
3. Wall Right: – Create, edit and delete posts on behalf of the community.
– Work with the news that is offered.
In addition to all this, the “editor” has the rights to view community statistics and change their privacy settings.
Prerogative of the “Administrator”. “Administrator” is the highest level in community management. He already has absolutely all the powers of a “moderator” and “editor” at his disposal. Try to be extremely careful when assigning other users as “administrators”.
The “Administrator” has rights to:
– Appoint and remove community leaders. – Edit absolutely all information about the community, including the short address and name of the community. – Configure RSS feed formats and Twitter client synchronization.
– Work with various applications: add applications to the community or, conversely, specify the community as the official group of the application.
By assigning a user as a “manager”, you also have the right to choose whether or not to display the “manager” in the contact block.
Some more changes in managing public pages:
1. It is now possible to remove members of public pages from the list of subscribers. Previously, this could only be implemented by adding a user to the “black” list. 2. An instant search by subscribers has been introduced, which can only work in those communities with more than one thousand members.
Well, that seems to be all for now.)))
lifevkontakte.com
We are glad to welcome you again, friends, to the pages of the blog site and to be useful to you in mastering the Internet space. Rimma Belyakina is in touch with you.
In the last article I had the pleasure of telling you. Today you will learn about useful services, programs and applications for VK group administrators, created to help them.
Without special applications, administrators of VK communities and SMM specialists would have a hard time due to routine; they would have to do all the work literally manually. It’s good that today dozens of powerful tools have already been created and are actively used, designed to significantly facilitate the work of administrators.
Current topics of VK groups in which administrators can earn money
For most users, it’s easier to quickly promote your own public page than to look for a corresponding vacancy. However, it is important to decide on the topic. If you don’t have your own website, then you should focus on ranking niches.
Business
This topic will bring the biggest earnings. Today, this direction is relevant due to the increased degree of unemployment. On the wall of such a public you can publish various long texts and select information related to finance. It is allowed to post videos of analysts’ speeches.
Women's
This niche continues to actively develop, especially on social networks. Here it is important not to copy other people’s materials, but to be able to present something new and interesting. Reviews and surveys with thematic photos are in high demand.
Art
Another popular direction for creating entertaining public pages. Characterized by such content as demotivators, caricatures, funny pictures, jokes. Try to look for updated information or borrow it from English-language projects, redoing it in your own way.
Let's sum it up
Having studied all the nuances in the question of how easy it is to become a public administrator in VK, you can confidently act. It is most profitable to develop a personal project and monetize it in the future. It is important to maintain regular publication. It is not allowed to freeze the community even after reaching a million subscribers.
Sincerely, Victoria Chernyshenko specially for the proudalenku.ru project