How to fill out VK interests. Interests "In contact". What to write

Don’t reveal all your cards in the “Interests” column!

Your interests should contain many mysteries, which you will give only to the most worthy, and not to those who just happened to...

If you know how to find brightness, leave it in the information about your interests! Any word that you leave means a lot to any person who visited your page.

Don't adapt to others! Your fantasy is your fantasy. There is no need to think about the fact that someone will not be happy with something. It is important that everything you write suits you personally.

How to work with the VKontakte advertising account

You need to go to your advertising account through the “Advertising” section and select “Create an ad.”

VKontakte offers three options for placing advertisements.

Community Advertising

For this type of advertising, you must have community administrator rights. To launch an advertising campaign, select “Community”, and then indicate the desired group.

There are four types of ads for promotion:

picture with text;
large illustration;
community promotion;
special format.

All types of advertisements, except the last one, are displayed to the user in the left corner near the control panel. The special format appears in other communities with similar topics and is displayed in the news feed.

Each type of ad shows the community avatar, the number of subscribers, you can also select images and add a short description of the page.

Advertising a post in the community

VKontakte has added a new promotion method that allows you to advertise hidden posts. They appear in the user feed, but are not published in the community itself. This type of advertising is effective when promoting a variety of products that you don’t want to clog up the group’s feed, but at the same time they can be relevant to potential customers. You can create several banners for testing to identify the most effective advertising strategy.

Advertising an external site

To create an ad in this format, you need to use a link to the resource page. To track clicks and conversions, the link must contain UTM tags. With their help, you can calculate conversion based on conversion statistics and analyze the progress of the advertising campaign.

There are only two formats available for this type of advertising: large image or image and text.

When filling out “interests” on VKontakte, remember that you need to be yourself!

Don't lie, don't embellish, don't act like a star. Your sincerity is your weapon. She is so missed on the planet. The fact that you can be sincere is your dignity, dear.

My friend, while filling out a “story” and hobbies about himself, came up with a very original trick!

Do you know what he did?

He simply “inserted” the opinions of people (friends, colleagues, classmates and acquaintances) about him right above his hobbies. This greatly attracted the attention of many people. It wasn't a distraction! He simply created a “decoration” for his further “letter actions.”

There can be thousands of such “attractors” of attention...

And you, of course, will come up with something interesting if you try.

Let's move on to the interests themselves!

VKontakte - a social network for schoolchildren?

While another popular Russian social network, Odnoklassniki, has a reputation as a site “for retirees,” VKontakte suffers from the opposite stereotype—that “one of the school kids hangs out here.” Because of this, the platform is often not taken seriously, because what can be taken from unreasonable children and teenagers who sit here due to carelessness and insufficient study load?

If we move away from “couch sociology” and turn to professional sociologists, then a completely different picture will open to our eyes. According to media experts, the VKontakte audience today covers almost the entire population of Russia and some other countries of the former USSR. VK attracts users with ease, convenience and intuitiveness of use. It is noteworthy that the ranks of VKontakte continue to be replenished by users of other social networks. For example, in recent years, the so-called upper segment of the audience has moved to the territory of VKontakte - educated, solvent citizens who previously, as a rule, preferred Facebook. The share of users in the age category 35+, who were traditionally considered the inhabitants of Odnoklassniki, has also increased. At the same time, of course, different age groups are not homogeneously represented on the social network.

Who makes up the core of the VKontakte audience? According to some estimates, these are people 18–24 years old, and there is a trend of gradual maturation of the audience. According to other estimates, these are people 25–34 years old, which, by the way, coincides with the core audience of Odnoklassniki. In any case, talking about VK.com as a social network for schoolchildren today is stupid. Apparently, this stereotype goes back to 2007, when young people actually spent hours on VKontakte and produced relevant “youth” content. Since even today the most viral content begins to spread from old public pages launched back in the era of “schoolchildren,” the site cannot completely free itself from its “school” image.

It is important to understand that schoolchildren who mastered the social network almost ten years ago have since grown up and become students, or have even already received degrees in higher education. Currently, VK users are quite mature, socially and economically active people.

It is also interesting to look at statistics on geography. According to representatives of VKontakte, the social network is used in all regions of the Russian Federation, as well as in the countries of the Customs Union, near and far abroad. Among Runet users, the social network “VKontakte” is most loved by residents of large and medium-sized cities – the leaders can be expected to be seen in Moscow, St. Petersburg, Yekaterinburg, Novosibirsk, Nizhny Novgorod and other megacities. An interesting detail: on average, each user spends about 40 minutes on the social network every day, and spends this time very actively - reading news, creating content and communicating in dialogues.

To summarize, we can say that the target audience of VKontakte is current or “yesterday’s” students, young professionals and people of early middle age. As for geography, here too the site practically knows no boundaries. The social network is a little more interesting to Muscovites and St. Petersburg residents than the somewhat provincial Odnoklassniki, but it is also very popular in the regions.

Interests on VKontakte - what to write?

You can write about how much you love the sea. But write about it, for example, in poetic form, so that it won’t be as boring as others.

To distinguish yourself, write about your love for nature in English or any other language. It will not only be beautiful, but also intriguing and educational.

You can write with quotes

Exactly those that are close to your soul or your heart. Whichever quote “runs” through your head, write that one.

Don’t think too long: the longer you think, the more insincere your words will be. You can't even lie to yourself. It will be difficult to get out of any lie later.

VKontakte targeting capabilities

This tool makes it possible to divide the target audience into thematic segments. Today, there are dozens of interest categories on VKontakte, and the developers of the social network regularly expand their list to make targeting even more accurate. Now we can identify not just users with certain interests, but participants in competitive or related communities. This is a great opportunity to show advertising banners to your competitor's subscribers.

In the settings for searching people by interests on VKontakte, the “Except” option is available. It allows you to filter out communities that should not be included in the analysis. Most often, this option is used to exclude your own community. You also need to pay attention to the “Applications and Sites” item, as it makes it possible to direct advertising to users of specific applications and sites. Using the “Travelers” item, you can highlight users who often change their country of residence.

Questions that are often asked about the interests of VKontakte

Is it possible to write funny things about yourself?
Is it necessary to write very, very much?
What do others like to read?

Answer to the first question:

It's fun to write - you can. If you like to make jokes and use humor to the fullest, no one will forbid you to do this. Moreover, the page is your personal space for creativity. You can do whatever you want on your Internet lawns.

Answer to the second question:

If you have something to write, write! But write beautifully, competently and tastefully, from the heart. People feel every letter of the word you write. If you realize that there is nothing to write, do not try to “torture” both yourself and the page.

Believe me: no one is waiting for your “show off”. There is a 100% probability that she will not be appreciated.

Answer to the third question:

Make something non-standard out of the standard!

Here is a cheat sheet to help you. She has some interests that will coincide with yours:

Movie.
Music.
Ethnology.
Story.
Billiards.
Night clubs.
Communication.
Parties.
Trips.
Psychology.
Photo.
Guys.
Cooking.
Rest.
Fortune telling.
Scanwords.
Computer games.
Internet.
Mind games.
Basketball.
Series.
TV shows.
Songwriting.
Writing poetry.
Motorcycles.
Cars.
Painting.
Beading.
Reading.
Dancing.
Pool.
Visiting museums.
Theater.
Discos.
Model business.
Playing musical instruments.
Filming in extras.
Skateboarding.
Design.
Nail extensions, hairdressing.
Writing activity.
Trainings.
Walks.
Experiments.
Embroidery.
Collecting.
Parties.
Visiting restaurants, cafes, bars.
Fulfillment of your own desires.
Horoscopes.

About the benefits of interest targeting

For effective advertising, take into account the interests and behavior of VKontakte users. This is necessary to analyze the competition in the niche, as well as understand your target audience. This work increases conversion and reduces the cost of attracting one client.

The importance of targeting cannot be underestimated, so this work must be approached with full responsibility. The VKontakte social network today offers advertisers more than 40 options for audience segmentation. At the same time, you can sort users by one or several parameters at once, which maximizes the coverage of the target group. Likes, video views, transitions, reposts and other user activity are recorded by the social network. The data is then analyzed and translated into targeting tools. All information is regularly updated, which is necessary to update the ability to configure targeted advertising.

Targeting allows the advertiser to determine the parameters for displaying ads based on the interests of the target audience. As a result, the percentage of “junk” clicks is reduced, which means that the advertising budget is spent more efficiently.

Phrases for meeting a guy on the Internet: TOP 100

We continue to praise women's initiative. You shouldn't sit still, you need to act. Take the first step towards your happiness. Are you still shy? Don't know what to write to a guy? The main thing is not to cross the line between flirting and vulgar behavior.

Phrases for meeting a guy on the Internet

Family psychologists recommend using a list of unusual questions. Read, choose the appropriate option. After all, these are real lifesavers for interesting correspondence with a guy:

I'm conducting a survey among attractive men on this dating site. Can you answer a couple of questions? If you agree, the first one is - do you like it when girls meet first?
Just imagine, you need to use 20 muscles to smile. Let's train them together? Let's give each other joy and good mood. How do you like this proposal?
I'm choosing a watch for my brother as a gift. I would be very grateful if you could help me with advice. After all, judging by the photographs, you have excellent taste.
You have such cool shirts! Tell me, which ones are in fashion now? I want to give my older brother a gift. Need advice from a stylish man.
120 beats per minute! This is the speed of my heart when I looked at your photo. Will you send me a couple more pictures?
I recently had a wonderful dream. A handsome man rode up to me on a white horse. It seems to me that this guy is very similar to you. Admit it, was it you?
Help with advice! How to check the oil level in a car?
I can't cope without your advice! The computer freezes constantly. What could it be?
How do you feel about virtual dating? Do you believe that the Internet will give you a serious relationship?
What is such a handsome guy doing on a dating site? Probably just tired of fans in real life?
Today I read that handsome guys are always ready to carry on a conversation. I want to test this in practice. Can you help?
You look like a graceful and freedom-loving animal. Can I try to tame you?
Please advise what I can write to the guy who won my heart?
Why are you sad in the photos? Smile. After all, life is wonderful. Do you want me to prove this to you?
The evening promises to be boring. I want to brighten it up with an interesting film. Tell me what to see? Such a nice guy won't give bad advice.
You look like a very competent and erudite person. Recommend what to read in your spare time?
Wow! Do you also like to walk in this park? I think we have a lot in common.
Your photos are filled with emotions and joy. How do you do it?
Your eyes captivated me. This is the first time I have seen a man with such a penetrating gaze. Have you ever been told about this?
Your eyes are shrouded in mystery. Tell me a secret, what are you thinking about?
Before I met you, I didn't believe in alpha males. Do you really exist?
Your look is like a warm blanket, hugging and warming. I'm cold. Will you give me a piece of warmth?
Your eyes captivated me. What difference does it make where you live and how much you earn? Do you believe in love at first sight?
You look very stylish. Are you passionate about fashion or is it an innate sense of taste?
Have I really found you? I've been looking for such a nice guy for so long. Let's get acquainted?
I accidentally saw your photo. One thought haunts me...
You remind me of some actor. Can you tell me who?
Hi handsome! Probably, many girls dream of walking with you to the registry office?
Be my personal consultant! How to win the heart of one attractive guy on this dating site?
Help me solve the dilemma. What is most important in a girl - intelligence or beauty?
Can you imagine, the resorts of the Krasnodar Territory are closed for quarantine. It is unknown when they will open. Is it really a shame? By the way, do you love the sea?
They say that nice guys believe in love at first sight. So I decided to ask the handsome guy. This is true?
I haven’t met such romantic guys for a long time. Oh, and your beloved will be lucky. Tell us about your most unforgettable date.
Do you trust your intuition? Or are you used to being guided by logic?
What movie are you willing to watch over and over again? I’m ready to support your choice and spend the evening with this film. Then we will definitely discuss the plot.
You made an indelible impression on me. You probably hear this often from girls?
What a handsome guy is visiting this dating site. Can I join the ranks of your fans?
I want to have a party. Can you tell me what topic to choose? It seems to me that you know how to relax beautifully.
A real man knows a lot about technology. Help me choose a new phone.
Do you think true love exists in our world? Or did true feelings remain in the last century?
Imagine that tomorrow you wake up as a woman. What will you do first? The answer - I will faint in front of the mirror - is not accepted.
Dial my number! I really want to hear your voice.
Let's create a virtual time machine. I would go back to my childhood. Where do you want to go?
Popping bubbles on packaging is my weakness! Do you like to indulge in this?
Do you believe that you can find your favorite girl on this site?
You are such a serious guy. You've probably never done anything crazy?
Who would you like to find on this site?
Bet I can cheer you up with just one message?
I think I've met the guy of my dreams. Do you know who he is? Hint - just look in the mirror.
Do you like proactive girls?
Why does stupidity never go out of fashion?
I accuse you of stealing! Why did you steal my heart?
Your gaze haunts me. How did you capture my heart so quickly?
You reminded me of a purebred cat. Can I pet you?
Morning, delicious breakfast, walk in the park... How is your day going?
I've been admiring your photos for an hour now. Why are you so handsome?
I'm sorry for interrupting. The opinion of a real man is urgently needed. Can you help?
What a coincidence!!! You also vacationed in Simferopol! Where was you, what did you see?
I suggest skipping the official introduction ceremony... There is a more interesting topic.
I constantly visit your page, you also often look at my profile. Maybe it's time to get acquainted?
It seems that my profile has interested you. Are you afraid to start a conversation? No problem! I will help. Hello! Let's get acquainted?
For the second day now my imagination has been confused. I don’t know what to write to such a handsome guy. Maybe we can start communicating with a standard greeting?
What about the "open relationship" status?
I feel like there is something in common between us. Can you tell me what exactly?
You remind me of a sweet dessert: beautiful and delicious. Just a dream! Tell me a secret, are there any disadvantages?
You have a very beautiful name. But I want to know something else about you.
At first glance, it is clear that you are a respectable and handsome guy. What's on your mind?
Your piercing gaze captivated my heart. How do you do it?
Let's play the game "Catch a Compliment"? You are very beautiful! It's your turn.
I'm going to take my license. Help me solve one question?
Do you think I'm an ordinary girl? But no! I came from another galaxy. My mission is to find a handsome guy! And I found it! Get ready! You're flying away with me!
I'm collecting material for an article about dating sites. I need the opinion of one nice guy. Can you help?
I collect ideas on how to meet a handsome guy. I'd like to ask you a couple of questions.
All the guys on this site just pale in comparison to you.
You remind me of a warm blanket. In your arms I want to hide from all troubles. It's always cozy and warm with you.
Young man! Aren't you ashamed to hurt the heart of a lonely girl?
We play forfeits. I had a task: to meet the most handsome guy on a dating site. Can you help me complete the task?
As they say, it was not! It is better to scold yourself for what you have done than for what you have missed. I want to meet you. Let me know if you don't mind.
Why do I need a blanket! Your look will warm you even in the most severe frost.
Do you know how offended I am? I’ve been admiring your photo for two days now, and you haven’t written to me.
I dream of drinking a cup of delicious coffee in my favorite cafe. Won't you keep me company?
Excuse me, can I claim a place in your heart?
Will you be my guide from the land of loneliness?
I'm just drowning in your eyes. Please throw me a life preserver!!!
Perhaps I’ll write a poem “Your eyes are a magnet...”. And it will be dedicated to you!
Your manly cheekbones just drive me crazy.
A man is a polygamous creature. Is this a myth or reality?
I’m ready to go to the ends of the world with you.
Name the 10 most attractive things about a girl.
Brutal question for a serious guy! How is a drill different from a screwdriver?
Imagine that the world will end tomorrow. How will you spend your last day?
There's something special about you. But I still can’t understand what exactly. Give me a little hint?
They say money is everything. But can money buy happiness?
I read an interesting fact today! It turns out that reproduction in zero gravity is impossible. Did you know about this?
Today I dreamed that a handsome man came into my house and promised to make me happy. Was it you by chance?
If you do what they say, you can get sugar! And if you show initiative, you can grab two pieces!
Women's logic is a trauma for the male psyche. Do you agree?
I constantly notice that only men shake the gun after refueling the car. Tell me the secret, why?
Of course, there are many jokes about a woman driving. But I’m haunted by the thought of what will happen if I press the gas and brake pedals at the same time?
Cinderella married the prince. He scattered rose petals around the room. But at 12 o'clock they turned into socks. Is this joke about you? Or do your socks live together in one place?

How to run targeted advertising on VKontakte

To start targeting on VKontakte you need:

Go to the “Advertising” section.
Select "Create ad". If you have access to the agency's account, the link will lead to it, and not to the home page. In this case, the desired client is selected from the list.
Specify the ad format.

Selecting an ad format

The format is related to the placement of the ad: in the news feed or on a website page. You can promote your ad in different ways:

Carousel - advertising consists of two to ten images, each can contain a link to the landing page and its own signature.
Universal recording - it allows you to use photos, videos and animations in GIF format.
Post with a button. This is a post containing a photo or video, followed by a call to action with a corresponding “More details” button.
Collection of applications. The user goes to a questionnaire, after filling which he is offered the most suitable product or service, an initial consultation, etc.

The choice of format is related to the advertised object: group, application or third-party site.

Setting the parameters of the advertised object

This section is completed as follows:

The topic is selected.
Provide a link to a counter that records the number of impressions.
An age limit is set.

Definition of target audience

The audience is determined based on the above parameters. Segmentation helps you achieve maximum relevance of your offer by appealing only to interested users.

VKontakte shows the number of users meeting the specified parameters and a forecast regarding the number of coverage and impressions. In this section, you can either add certain categories of users to the list of target audiences or exclude them completely.

Setting up a show schedule

Standard recommendations in this direction are 24/7 advertising for seven days. However, in some cases it is necessary to impose restrictions on the display of ads. For example, in the evening, at night, on weekends or holidays, when the company’s office is not working and cannot process incoming applications.

Payment model, price setting and site selection

In this section, you select your preferred payment method: per click or per impression.

You also need to indicate whether the advertisements will be visible on the website, in the application, in the desktop version, whether the advertisement will be available to users of affiliate networks or will remain only on VKontakte.

How best to fill out the interests column on VKontakte. What can you write in the interests section of VKontakte?