Ideas for competitions for groups on VKontakte and other social networks. Interesting games in groups in contact

Games for VKontakte group subscribers are a great way to increase the activity of participants and attract new audiences. They help to significantly increase the reach of posts, while subscribers will have fun. The comprehensive benefits of games are obvious.

Examples of possible games

Most group games on VKontakte are text-based, but even the lack of visual content does not prevent them from being interesting and exciting.

Turn on - turn off the light

In this group game, participants take turns turning the lights on and off. And to diversify the process, the circumstances are clarified:

• I turn on the light to make a sandwich.
• I turn off the lights to watch the stars.

Was it or not

A member of the VKontakte group makes an assumption about an event that could happen to the next person. He answers whether this happened or not, and suggests an event for the following:

• Fall into a puddle.
• Did not have. Be late for classes.
• Was. Read Anna Karenina...

Puzzles

To play in a VKontakte group, subscribers will need to come up with simple riddles one by one, describing an object, creature, phenomenon:

• White and cold, standing in the kitchen.
• Fridge. Brown, big, loves honey.
• Bear. Happens in the sky after rain...

Is there a song

A participant in the game in the group writes the name of the song, and the next one answers whether it is in his playlist:

• Kirkorov – The color of mood is black.
• Eat. Agatha Christie - The Secret.
• No. Aqua – Barbie Girl…

Quotes

The first commentator in the VKontakte game leaves a quote from a famous person or character, then sets the topic for the following:

• An old friend is better than two new ones. About nature.
• When a person is lonely, he begins to look closely at nature and love it (Remarque). About love…

Market

A game for the VKontakte group, where each subsequent subscriber writes about the previous subscriber of the group, what he could trade on the market square.

Examples - fish, seeds, flowers.

Last time

One participant in the game asks when the other last time did something. The second one answers and also asks the following question:

• When was the last time you ate sushi?
• Yesterday. When was the last time you played Monopoly?
• In childhood. When was the last time you went to the skating rink?

Come up with a word

The rules of this game for the VKontakte group are that the subscriber indicates the first and last letter of the word, the next one selects a suitable word and gives a similar task to the next one:

• M..E.
• Sea. HM.
• Hill. E..I

Yes, no, of course

Here you need to ask the people in the group to think of an answer from three options in advance. Then go in, write it and ask a question to the next participant in the VKontakte game:

• Do you like to sing?
• Yes. Do you know how to play chess?
• Of course. Do you have a YouTube channel?

Movie Mania

Subscribers of the VKontakte group in this game take turns asking each other if they have watched a particular movie:

• Forrest Gump.
• No. Ivan Vasilyevich is changing his profession.
• Yes. Titanic…

Give positivity

The good game itself. In it, members of the VKontakte group take turns writing different pleasant words to each other:

• I wish you a wonderful day!
• Thank you! I wish your cherished dreams come true!
• Thank you. I wish you and all your loved ones good health...

Psychics

Let the group's subscribers feel a little clairvoyant. Each participant in the game in the VKontakte group must write some fact about the following, and he will say whether he guessed right or not:

• The next one loves to travel.
• Yes. The next one is interested in football.
• No. The next one has a sweet tooth...

Bonus material: Widgets in VK for the group. How to install and configure

Meaning

Everyone participating in the game explains the essence of the last word in the sentence of the previous person from the group:

• The Sun is the closest star to us;
• A star is a luminous object in space;
• Space is...

New last name and first name

Members of the VKontakte community are invited to play a game - make up a new name for themselves - take the name of a pet as a first name, and the name of the street where the person lives as a last name:

• Vasya Lenin;
• Musya Pushkina;
• Kasya Komsomolskaya.

Three words

The first person writes any three words that at first glance are not related to each other. The next one should harmoniously link them in one sentence and give a new task:

• Rose, cinema, asphalt.
• The movie showed a rose lying on the asphalt. Dragonfly, sky, scissors.
• The child cut out a dragonfly from paper with scissors and glued it to the painted sky...

Crossbreeding

Invite VKontakte group subscribers to imagine themselves as great genetic scientists. One writes any two animals, and the second collects a name for their hybrid.

• Bear + cat.
• Bear. Hippopotamus + giraffe.
• Ghiramot. Dog + whale...

Desert Island

The first person writes in the group three things that he would bring to a desert island. The second one deciphers what these items are for and writes three of his own:

• Knife, pencil, dog.
• A knife is for cutting dishes, a pencil is for keeping a diary, a dog is for hunting. Lighter, glass, mattress...

Bad psychologists

One writes a fictitious problem, the second, in the role of a psychologist, gives “harmful advice” on how to get rid of it:

• Doctor, I have insomnia.
• Try drinking more coffee.
• Doctor, I'm worried about breaking up with my boyfriend.
• Stock up on handkerchiefs, turn on your common VKontakte song in the evening and put his photo on your desktop.

The best

The group members ask each other what is “the best” for them. Approximate example questions:

• Favorite band?
• The most delicious food?
• Most beautiful color?

At one webinar that I recently watched, the author compared the administrator of a group on a social network with a toastmaster. According to him, it is stupid to expect that users themselves will start creating topics, writing a lot of comments and asking questions. The initiative should always come from the administrator, that is, from you.

If you want to make the VKontakte group better and more interesting for users, host various games in it. Start a separate topic for this. Administrators often highlight it with square brackets so that it stands out - [Game]. There are no prizes in the games, they are just for fun.

I will give several game options that you can adopt and use in your group.

Association game. The administrator writes the first word, the next player writes his association, the third player writes an association for the word of the second player, etc. The administrator can set a theme for associations. For example, in the Human Resources group, the game had to use only words from their professional field: work book, sick leave, dismissal, etc.

Game 1000. The administrator writes the number 1000 in the post, then each player in turn can increase or decrease this number. Women add 1 to the number. Men subtract 1. If the score reaches zero, men win, if it reaches 2000, women win.

Game "Burn the other one." The first player writes what he wants to do at the moment. The next one “spoils all the fun” and writes his wish. Eg:

1. I want to sleep.

2. And the neighbors sing karaoke loudly. I want to go to Africa.

This game can also be played with photographs. True, then a separate photo album is created for it, and not a topic. For example, the first player writes: “I want a car.” The second one uploads a photo of an old, broken-down seven. And writes his wish.

Photo gift is the opposite game to the game “Burn the Other”. Each player leaves a photo gift for the first letter of the previous player's last name.

Game “Describe the person by his avatar”. Each player describes the previous player in two or three words. For example, sweet, cheerful, perky, energetic.

Count game. I can't think of a name for this game because it has many variations. The point is that players take turns counting from 1 to some number, let it be 20. Then a new round begins. All players visit every 20th person on the page and leave pleasant wishes on his wall. Or every 20th person leaves a link to a photo, video or recording. The rest follow the link and click “Like”.

Game "Either-or". The player writes two words, for example, “Swimming or going to the movies?” The next one must choose what he wants to do with the person who asked the question.

Game "Decipher the abbreviation." One player writes any set of letters, the next one deciphers and writes his own. Another variation is to decipher a short word as an abbreviation. For example, “MAMA” is the maritime academy of musical albatrosses.

Game based on the "City" principle. The player writes a word, the next one writes a word starting with the last letter of the previous one.

I hope my selection of games will be useful to you. If you don't like something, you can always change it and come up with your own variation. So, in a group about a wedding, I used a photo gift game as a basis and called it “This is what my last name will be.” The bride wrote her future surname, the next one sent a photo gift for the first letter of this surname and wrote her own.

The main thing to remember is that the game should be very simple. To participate in it, the user does not need to think long or perform any complex actions. And actively participate in the game yourself so that it goes as it should.

Latest materials

• Rules for successful work at home Those who work at home know that anything can distract them. Discipline, routine and many more are important...
• Online marathon “VKontakte Administrator” Have you heard about the profession “VKontakte Community Administrator”? If you…
• Professions gaining popularity in 2021 Content/manager/marketer - almost all professions containing at least one word in their...

all materials

2 comments on This is no place for games! I hope this is not about your group

• Vasilchenko Anastasia Leontievna 06/27/2014

  Very good tips) I’ll try it for my still young group =)

• Mary 06/28/2014

  interesting

Popular examples

Games in VK communities are almost always in great demand. Here are a few examples of how they look in their natural form in VKontakte groups.

Psychic

Was it or wasn't it

Ctrl+V (in this game you need to show others in the VKontakte group what you currently have on your clipboard, that is, what text you last copied).

Ctrl+V

How to choose a topic for a new public page or VK group

If you intend to make money from your VK community, then a large audience is not enough. You need to constantly have suitable offers that will interest your subscribers. Therefore, when choosing a topic for a future group or public, we recommend starting from offers from affiliate programs and CPA networks. On our website they are collected in a convenient catalog of offers. When analyzing them, be sure to check whether traffic is being received from social networks.

How to publish advertisements in VK communities

When using your communities to earn money, you should remember that people come to social networks to communicate or in search of entertainment. Therefore, you should not publish advertisements too often, so as not to irritate your subscribers and lose your audience.

It is important to create original ads, images and banners that will overcome banner blindness better than someone else's ones copied from Pubbler. Try to be creative in your headlines and concise in your description; no one will read long text. Use your own domains with a beautiful name and be sure to create a layer to warm up the traffic. The pre-landing page must exactly match the ad in the public page or group in style and content.

How to make money on VKontakte public pages

A case study on working with an educational affiliate program shows the capabilities of VKontakte communities as sources of traffic. The SMM specialist developed several public pages, a collection of wise quotes, on general issues of education and learning the English language. To earn money, I chose the Wikium offer of the Edugram affiliate program.

In order not to irritate subscribers, advertising posts were published once every three days for two months. During this time, the public owner earned 58,791 rubles.

The main criteria when analyzing a niche for making money on a VK group

When choosing a theme for a community, you need to achieve a combination of three factors:

1. Popularity of the topic. How many subscribers you can attract depends on this;
2. Audience involvement. This indicator determines the reaction of users to advertising, how difficult it is to push users to the target action;
3. Availability and variety of affiliate programs and offers that could be offered to your audience.

It's difficult to strike a balance between popularity and engagement. For example, public pages with humor and demotivators easily gain subscribers, but this audience reacts poorly to advertising. According to the study, among million-plus publics, popularity is distributed as follows:

How to Implement Gamification in Your Content Strategy

Step 1: Start publishing content

The user will not remain in an empty group, he needs to be interested, social network algorithms will also appreciate your work. Therefore, fill out the pages first. This doesn’t mean you need to upload 20 posts overnight. Let them go out 1-2 times a day. Give your audience time to get used to the posting.

Step 2. Get likes

Involve your audience gradually - let them get used to leaving likes on your posts. Likes are influenced by the quality and quantity of content. Posts should be published regularly and touch your subscribers. Take care of high-quality visuals and interesting entertainment content. At this stage, you can conduct a vote to understand how many people are already interacting with the brand.

Step 3: What about the comment?

Okay, your subscribers are used to clicking on the heart, it's time to share your opinion! Let them reach a new stage of brand communication and engagement. At this stage, you need to address the audience with questions or introduce primitive gamification. For example, play a simple game with the audience. It will not require any expenses from you, and will interest your subscribers.

Step 4. Well, whoever is brave, repost!

The most difficult task. Offer your audience quality content that they will want to share.

It may seem that there is an easy way to get a large number of shares by holding a contest with a random selection of the winner. But this approach can attract freeloaders into your community, who will stop interacting with you as soon as the competition ends.

Therefore, first create an active core audience. Attract her with quality content. Collections of books, films, audios that can be saved or downloaded, rather than just descriptions, work well. And there it’s not far from the repost competition.