How to create a blog. Video WordPress Lessons > Blogging > How to properly create a post on a social network
For many, creating a post on one or another social network is a common thing that is done several times every day. For others, this is something new and incomprehensible. But both the first and second make certain mistakes when publishing their post.
In this article, we will tell you what rules you should follow in order to create a post correctly so that it is useful. After all, it’s no secret that posting on social networks is used to promote websites.
Check the text of the message
Before sending, read your message and make sure there are no grammatical, stylistic or semantic errors. Some social networks do not allow you to edit or delete a post after a certain time. Therefore, if you make a mistake and notice the mistake too late, you can seriously damage your reputation.
In this article you can learn how to properly promote your website on social networks.
What is a post on VK?
This is a message that is published on the wall of an account or community. Using posts, social network users talk about their news, share interesting opinions, photographs and videos. The published post will be immediately visible to all your friends and subscribers in the news feed. Thanks to it, you can notify about competitions, promotions and advantageous offers, which can be extremely useful for increasing sales.
A bright, beautifully designed and understandable post will very quickly attract the attention of the target audience and allow you to achieve the goal that you set when publishing it. If you regularly publish useful and interesting content aimed at your target audience, you can be sure that your group will rapidly grow in number, and the number of people willing to use your services or make a purchase in the group.
Related article: How to create a group in VK
Some results
If your goal is to create a visited, popular, active and useful community, approach the design of posts comprehensively. Don’t get hung up on one type of content, use all possible means to develop and improve quality, and then you will see the result of such work very soon.
softolet - Internet services for business. A link to the material is required!
In this article, we will take a detailed look at the process of adding new posts to the VK wall, which is not clear to many users.
Decor
Making posts on VK is the most important step in the process of attracting new users. You need to create beautiful, attractive content - a few simple rules will help with this:
- Only high-quality pictures;
- Unique information;
- One hundred percent literacy;
- New data that is not repeated;
- When attaching a photo or video, follow the same style and meaning;
- Divide the text into paragraphs;
- Make smart links. Don't be afraid to cut them down;
- Limit yourself to a small amount of text so as not to overwhelm the user;
- Do not post advertisements in pinned posts.
Before you start designing, it’s worth thinking about the main idea of the post. What to choose as a topic?
Publishing posts using the VKClient program
Manually publishing posts takes a lot of time. It is better to automate this process.
This is very easy to do with our VKClient program.
First, we add the post itself to the program. To do this, open the Messages .
Here we click the Add new message . Next, write the message title and text. If necessary, add an attachment (more about message settings).
Save our message/post and go to the General settings . Here we find the line Posting Settings and click on it.
In the settings we specify how to search for a group. In our case, the program will search for groups using the keyword “work”. If you click on this line, the following window will open:
Here we indicate the search phrase. Next, country and city if necessary.
One of the important parameters is the sort order.
After you have specified everything, click the Save .
From file
If you have a file with a ready-made list of group identifiers, you can load them into the program. To do this, click From file . Then click on the line that opens and select the file.
Acceptable files are CSV and TXT extensions. The separator can be “;”, “,” and line feed.
Groups I'm in
When you select this item, the program will process the groups that contain all the accounts added to the program and whose wall is open (i.e., the post will be published immediately).
Number of groups per account from and to
In these two lines we indicate the number of groups that will be processed by one account. We indicate the minimum and maximum quantities.
While running, the program will randomly select a number from this interval.
Posting message
In this line, select the post itself.
What to do if you couldn’t publish a post
While posting, you may come across groups with a closed wall. In such cases, the program can either skip such groups or write a comment.
Write a comment is selected in the settings , the program will find the very first post of the current group and write a comment under it. The text and attachment of the comment will be the same as the post we wanted to publish.
You need to be careful when writing comments. Group administrators most likely will not like the fact that someone writes comments with advertising under their posts and they will complain about you. If you receive a complaint, your account will be frozen for writing suspicious comments.
Automatically like my posts (comments)
If this checkbox is checked, then the program, after publishing a post or comment, will like it on behalf of all accounts that are added to the program.
Pre-join the group
Sometimes you need to be a member of this group to publish a post. In any case, if the post is published/offered on behalf of a group member, then it looks less suspicious.
Continue previous processing
When posting, a lot of groups can be processed. For example, when searching by words, the number of groups can reach 1000.
If this item is checked, the program itself will remember in which group it stopped last time and will continue working from this point the next time processing is started.
This setting only works with Word Search .
Black list of groups
When you click on this line, a window with a list of groups will open.
Groups that are included in this list will not be processed by the program.
A long press on a group will open a window with complete information about the group.
To delete groups, you need to click on them and check the box. Next, click the Delete . All marked groups will be deleted.
Running a job
After setting all the settings, go to the Tasks .
Here we are interested in the task Mailing to group walls .
Before starting the task, you can select the accounts that will be included in the task and set the time for restarting the task.
How to publish posts
There are a lot of groups on VKontakte. How can you not get lost in this multitude of groups?
First, decide on your topic. For example, you want to offer people jobs. Job search groups are right for you.
In order to find such groups, you can open the Search for Communities on the VKontakte website. Then, in the search for communities , enter a key phrase. In our case, this is “work”. You can also specify your country and city.
Next, join the groups that interest you. In the group itself, look for the line Write something... If there is such a line, then you can publish your post.
Depending on the openness of the wall, your post will either be published immediately or go to the Suggested .
Add suitable hashtags
Hashtags significantly increase the reach of a message. Have you added tags to your post? Are these tags correct and not too popular? Please do not use more than three hashtags in a post. This is especially true for Instagram: some users, instead of a post, have a dump of #cats and #yourself. Our guide to hashtags on social networks will also be useful.
Connect Instagram to Amplifier to publish posts from your computer in a convenient editor and add hashtags. Take advantage of the 7-day free trial
How to make a delayed repost
Group owners often have to repost advertising and other advertising posts. First of all, they can be sent to deferred posts in the same way; to do this, click the “share”
Then choose where you want to share the post. Next, press “more” and “timer” . Set the post release time and click “share post”
Thus, the entry appeared in our group’s postponement
briefly about the main thing
Useful posts in your account are the main thing that subscribers come for. We have collected 20 tips for you on how to present thoughts so that they resonate with your audience. But work on the Instagram account is not limited to this. Therefore, go ahead to the articles for other tools.
On the subject: How to manage Instagram: 50 tips for 2021 + 40 services Online store on Instagram: 34 design examples How many characters on Instagram: about the post and more Instagram updates: what’s new + how it works
Make the intro interesting
A boring introduction can completely ruin your post. Even the most intriguing headline won't save you. Therefore, no more “it’s no secret” and “they ask me all the time.” Although I myself often sinned with the latter. ))
Start with an interesting story, tell a relevant anecdote, ask a question, throw in a shocking statistic, quote, or little-known fact. The more emotions your opening evokes, the better.
By the way, I also often create an introduction after writing the main text.
Why do you need scheduled posting?
For those who are not in the know, VKontakte has the opportunity to prepare content in advance and post it not at the moment when you created the post, but at the time you specified. An indispensable feature for community owners. Delayed posting helps:
- Automatically publish content on the wall of your page or VK group at the appointed time
- Prepare a content plan for a long time in advance. For example, you can one-time fill the “snooze” with posts for a month in advance, and not spend a lot of time publishing each post separately
Services for creating deferred records
When you need to make a lot of publications, and not on one social network, but on several, special programs come to the rescue for posting messages in the future on different pages.
SmmBox
This is a product that beginners should start with to evaluate the capabilities, ease of use, and time savings. The site provides 14 days of free trial use. You can post entries to 8 social networks at once.
So, go to the SmmBox website and click the big red button.
Now you need to log in via a social network. I choose VKontakte.
After that, we allow the application to access information in the account so that posts can be published through it.
Now let’s get acquainted with the capabilities of the service and you can get to work.
In your personal account, you can connect other social networks Odnoklassniki, Facebook, Instagram, Twitter, Telegram, Pinterest, Tumblr. Immediately after authorization via VKontakte, posting news on your personal page becomes available. You can also add groups in which you plan to post.
On the left in the office there is the main menu. We are now interested in creating a deferred post.
In the window that opens, type the text and attach all the necessary additions: photos, videos, articles, etc. In the menu on the right you need to select which pages the information will be posted on and the date of publication.
If you want to view already scheduled posts, select “Pending Posts” from the menu on the left.
This service is also interesting because you can install a browser extension. It makes it possible to take materials from any resource and, without going to the service’s website, make notes and put them in a queue.
Let me remind you that you have 14 days of a free period to learn and evaluate all the features of this program. For further use, a monthly payment will be charged from 290 to 590 rubles. depending on volumes. If you fill no more than 5 groups, then the minimum rate will do.
Other services
There are other similar products that allow you to quickly and conveniently fill communities on VK with content:
- RePublic,
- SMMR,
- VK-poster,
- Amplifier,
- BossFeed,
- Hoopy,
- Kuku,
- EcoTime,
- MegaPost,
- Roboposting,
- SMM Aero, etc.
They differ from each other in functionality and cost of services. You can find out the features and conditions for using these programs by reading the article about auto-posting on VKontakte.
