Characteristic features of covers for designing groups in VK
The cover for the VKontakte group implies two basic options for the sizes used:
- Minimum – size 795x200 px;
- Recommended 1590x400 px, allowing you to work with detailed images that are well suited for widescreen monitors.
Please note that for mobile devices (and according to statistics, the owners of such devices make up the majority of VK visitors), the visible cover area in VK 1590 by 400 is 1196 × 400 px. The left and right edges are cut off by 140 px due to pop-up icons of menus and messages, and on top 83 px is taken away by a strip displaying icons of the phone’s charge level, signal strength, received calls, SMS and other icons.
In addition to standard static pictures, about a year ago “dynamic covers” were introduced into the functionality of VK, changing and updating after a certain period of time. They can significantly enhance the visual appeal of the group, while their use requires the connection of a special script and hosting. It is recommended to entrust this matter to professionals.
We also previously discussed how to view a private profile on VK.
What is a VKontakte banner and why use it?
A banner is an advertising image. It can be both static and dynamic. Its role is to advertise a product/service or encourage action (subscribe, write, etc.).
In VKontakte communities, photographs in pinned posts, covers, or avatars are used as banner images. It all depends on how you design your community.
Let's look at an example of effective use of a banner. To do this, let’s turn to the “moloko_coffee” public page.
A dynamic cover was used here, which is located in the header. The guys set a timer that counted down the time until the end of the drawing, thereby encouraging customers to take part in time. They also did not forget about the visual component.
Thus, this banner fulfilled two tasks: advertising and stylish design of the group.
How to create a suitable 1590x400 image for the VKontakte community
For a professional designer, creating a cover for a VK group will not be difficult. If you are not like that, then special graphic tools will help you create a cover for the vk.com public page. We recommend Canva, an online resource specifically designed for graphic design purposes. Its functionality provides convenient access to millions of photos, images and fonts, working with it is not complicated, which is why Canva is deservedly popular among both beginners and professionals.
One of the convenient features of this resource is a section dedicated specifically to creating pictures for groups on VKontakte. Here is a convenient list of tools that allows you to create a 1590x400 cover for the VK 2021 group.
The algorithm for working with a resource comes down to approximately the following:
- Go to canva.com;
- Click on “Create a cover for a VK group”;
- Please indicate what purposes you use Canva for – commercial, educational, private, etc.;
- Register on the resource (you can log in using your Google or Facebook account);
- Next you will be taken to a special section of the site dedicated to creating a cover for a group on VK.
On the left you will see a control panel, which contains a set of tools for creating and editing an attractive cover for your group in VK. On the right is a field for creating an image of 1590×400 pixels.
There is a large selection of templates created by professional designers. You can choose any such template, and then further customize it to suit your needs by changing the color, adding text, adding new elements or changing the location of existing ones. To find the template you need, there is a search bar that allows you to search for a template by its name.
To upload your own images to the resource, there is a “Downloads” button. If you are uploading a logo, try to use a logo with a transparent background. To insert your image into the layout of the future VK cover in 2021, simply drag it with the mouse to the desired part of the image.
To upload files to the resource, use the “Downloads” button
If desired, the desired layout element can be edited. To do this, click on it with the mouse, and possible data for setting it up will be displayed at the top. You can change the text and font features, background, location and number of elements, and so on.
To save the result on your PC, click on “File” - “Download” at the top left.
You may also be interested in our material on how to call a conversation on VK with friends funny.
Bottom line
To create banners for VK public pages, you need certain skills in working with graphic editors, patience and understanding of the matter.
Don't forget about the design component. She is very important. Since any image in the group should not repel users, but, on the contrary, attract them.
We hope this article was useful to you.
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softmarker
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Some tips for drawing a band cover
When working with cover art in Canva, Adobe Photoshop and other similar tools, pay attention to the following:
- Use the image only in the recommended (marked above) sizes;
- For the cover, look for a high-quality photo;
- Don't overload your images with visual elements;
- The picture you choose must correspond to the focus of the group, its style and the chosen color scheme (if any);
- Try to use original pictures that will highlight the unique character of your group;
- Add an emotional component to the image - such pictures will not leave anyone indifferent.
What sizes to choose for a VKontakte banner?
The second thing that is necessary is knowledge of the dimensions, since all images on VKontakte and the distances between them have their own parameters, which are important to take into account in your work. Their use will lead to better results.
Based on exactly how you will design your public page, use the appropriate sizes:
- Cover – 1590 x 400 pixels;
- Avatar – 200 x 500 pixels;
- Pinned post (square) – 510 x 510 pixels;
- Pinned post (at the level with the avatar) – 510 x 308 pixels.
Important! The above are the recommended sizes. If you use smaller parameters, the picture quality may deteriorate. When using large ones, the photo may not be displayed completely and you will have to select the visible part.
How to upload a suitable picture to your group
To upload a cover to VK, go to the page of which you are the administrator. Click on the “Manage” button on the right, in the page that opens next to the “Community Cover” option, click on “Upload”, and upload the cover file to your group.
Click on “Download” to upload the cover to your group
We also previously answered the question of how to go to the beginning of a dialogue in VK.
What is this? Where to look?
In other words, this design element is called the cover! The VK group header is a wide strip of image located at the top of the screen, above the general public menu.
You can choose one of two design options:
- A static picture is a horizontal image that does not move;
- The dynamic VK header is an animated picture that is played in the format of a small video.
We’ve sorted out the definition – it’s time to talk about how to make and install a header in a VKontakte group yourself.
Several examples of VK covers
We also offer you several examples of images that can be used as templates for your future group cover on social media. VK networks:
Basic mistakes
Couldn't load the cover the first time? Don't despair - better make sure of the following:
- The correct format is selected;
- The expansion and size correspond to the established norm;
- The logo does not spread or stretch after loading;
- The content does not contain prohibited information.
We talked in detail about how to make and put a header on VK in the group, looked at what it should be like - choose a cool image that will decorate the page and make it unique! Remember our tips, save the instructions, now your public page will attract a lot of attention.
