Almost all actions on the Internet can now be automated. Some people use free programs, others create bots, and others buy them. Some of them are developed for social networks, where promotion and cheating are in great demand. In particular, people are trying to put the use of VKontakte on automatic.
The best bots for VKontakte are subscribers, newsletters, messages; with their help you can automate everything . In order not to waste precious time, some are even willing to pay for high-quality software.
However, not all programs and scripts for VKontakte are equally good; often you come across outright rubbish.
What are bots for conversations on VK?
Before we start figuring out how to add a bot to a conversation on VK, let's find out what it actually is. Speaking in an accessible way, it is an artificial intelligence that can communicate with people in conversations.
Essentially, it is a program or special code that is written for a specific purpose. It lies on the server and responds to keywords and queries in phrases, and accurately selects the most appropriate answer. Sometimes users don’t even realize that they are communicating not with a real person, but with code.
An automated manager is an indispensable assistant for performing routine tasks. He does not forget anything and always gives people complete and detailed answers. For example, he will definitely thank the new subscriber for joining the community and tell you about all the discounts and promotions in your online store. Will answer the client's question in a timely manner and promptly warn rude people to restrain their impulses in conversation.
Don’t be alarmed, you don’t need to be an experienced programmer at all to create a ready-made bot for VK conversations with teams for free. Today there are many ready-made developments that operate free of charge. True, if your group has more than 50 thousand participants, most likely you will have to pay for the program, but not very expensively - in the range of 400-800 rubles (we are talking about simple conversation programs that are not programmed to analyze statistics, activities, or perform other actions, except for responses in conversations).
Bottom line
Bots for messages on VKontakte have gained great popularity among community owners. Also read what other functions bots can perform in the article “Bots on VKontakte: their purpose and use.” When used competently and correctly, this software will make the life of the public more interesting and help increase sales. Use bots wisely!
There is an article about bots for Facebook on our website.
Read further:
Bots on VKontakte: their purpose and use
Increasing the number of subscribers in a VK group using invitation programs
How to add friends on VKontakte using programs?
Phone number parsers: everything you need to know about them
Differences between programs for promoting groups on VK and promotion programs and their use
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What tasks does it perform?
Let's briefly list the main types of activities that VK chatbots perform:
- Involve people in correspondence, stimulate them to receive information about a product/service;
- Send a welcome message to those who have joined the public;
- Inform and advise users on all issues;
- They send out advertisements and notify about upcoming events on the site;
- Conduct surveys, voting, and competitions.
As you can see, this is a very convenient service for owners of VK groups and communities, especially large and active ones. Helps significantly save time for admins and helps create a warm, welcoming atmosphere for new subscribers.
By the way, this is not the only type of assistants on the social network. In addition, there are loan bots for receiving money, robots for dating and many, many others.
How to make a newsletter: rules and tips
To send messages to social network users, you first need to take their permission. Not all people may be happy about your group's news, even if they are members. Therefore, the page must have a “Subscribe” button for a specific newsletter, otherwise your messages will be massively sent to spam, and this threatens to block the page.
Now people are fed up with all sorts of useful goodies, free marathons and other enticements, so they begin to carefully filter information. And we, as owners and administrators of the group, also don’t need extra correspondents, they only distort the statistics and are not useful.
There can be several mailings in one community; this helps to segment the audience by interests, give people only the information they need and receive quick feedback.
Another important point: a person should be able to unsubscribe from notifications at any time if the topic has become irrelevant for him. Do not interfere with this, but rather try to find out the reason for refusing to receive your news.
To make group visitors interested in your newsletter, make a short, but succinct and enticing description. Invite social network users to subscribe by placing the widget in the community menu, a pinned post on the group page, and in your personal news feed.
And the last piece of advice: write only important messages, don’t spam subscribers, otherwise they will quickly unsubscribe from your letters, send really important and useful information, but don’t go out of touch for a long time, otherwise they’ll forget about you. Usually mailings are made once every 1 – 2 weeks.
Varieties
So, you are interested in how to create a bot for a conversation on VK, do you know what they are?
- Secretary bots (autoresponders) – support a banal conversation, answer incoming messages, can forward a file, inform about discounts, competitions, etc.;
- Personal assistants – work directly with the administrator or moderator. They communicate not with the public, but with the owners of the community - they call a taxi, order sushi, remind them of meetings, calls, plans.
- Business assistants. These bots can analyze your business activities and even make their own decisions to optimize them. Such assistants are often used on stock exchanges, casinos, and bookmaker accounts.
- Game bots are opponents or adversaries in the game. Ever played Mario? These same snails, monkeys and other evil spirits are examples of gaming bots. By the way, modern game bots for conversation on VKontakte are so skillful in dialogue that gamers don’t even realize that they are fighting with a computer!
How to add and activate a bot on VK?
We've come to the most interesting part - how to make a bot on VK for a conversation yourself, do you want to learn? As mentioned above, you don’t have to write code; you just need to use the services of one of the services. Below are the most popular sites for creating the best chat bots on VK for entertainment and business:
- https://robochat.io/;
- https://brobot.ru/;
- https://bot-vk.ru/;
- https://vk-robot.ru/.
Some of these programs interact not only with VKontakte, but also with Instagram, Odnoklassniki, Facebook and other social networks.
Using Robochat as an example, we will tell you how to add and how to activate a chat bot for a VK conversation - study the algorithm given below:
- Go to https://robochat.io/;
- On the left, find the “Create a bot” button and click on it;
- You can log in from scratch or log into the system via VKontakte (the latter is preferable);
- Allow the application access by pressing the appropriate key;
- Next, to add the bot to a conversation on VK, you need to click on the green “Connect” button;
- Select the group in which you are an administrator, click on the connect button again;
- Allow access again, this time to the resources of the selected community;
- Next, you need to create a template; we recommend going to the “Templates” section and looking at the ready-made samples.
- There you can also launch a preview and see how the bot works;
- Select a ready-made template by clicking, it will immediately appear in the main program window;
- Click on it and go inside. You can also click on the new template, everything inside can be customized from scratch, if desired;
- Study all the reactions that will stimulate your assistant. Correct all necessary points. For example, click on the line “Response to product” and enter text in the field that opens. This is the message your customers will receive when they ask a question about the product.
- When you manage to set up a bot on VK for a conversation, exit the editing window to the top. Click on the “Connect” button on the created template;
- Select your community and click the “Connect to template” button;
- That's all, now go to your group and check how the new assistant works. To do this, write any message in the conversation.
If you need links to cool bots on VK for conversation, enter the request directly into the search engine of your browser - there are a lot of programs. The ones we cited are the most popular, and you can add humor yourself - in the answers, where, by the way, you can include emoticons, pictures, funny statuses.
The best bot for VKontakte groups and messages
The most popular program for automating many actions in VK is offered by VikingStudio and is called. For several years, it has remained in trend; it has been improved, finalized, and adjusted to the changes in the social network.
In the free version, the functionality is greatly reduced; you can only use your accounts for mutual promotion:
Now the cost of this bot is 2850 rubles; by paying once, you will receive stable updates. The paid version includes many tools, and most importantly, it supports connection through a proxy and anti-captcha. The interface is simple and convenient, everything is in Russian, plus responsive support:
In the paid version, you can add entries for auto-posting on your wall or in a group, send messages based on criteria, but the most useful feature is Chatterbox. You can customize the bot by adding the necessary messages to it so as not to answer template questions. During testing, it coped with a dialogue of 550 messages:
The developers have already added an account anti-ban system to their bot, so when using it, profiles are not frozen. There are plans to add many more features, and everyone who purchases the program will receive updates for free.
Benefit or harm?
Let's figure out whether chatbots are really that useful for conversations, and we'll list the pros and cons.
Pros:
- They are undoubtedly convenient and make routine work easier;
- This is a great way to spread information about products, promotions, and competitions;
- The program processes data perfectly accurately, accurately selects the desired answer from hundreds, never forgets anything and never misses anyone.
Minuses:
- This is, after all, a program, that is, a mechanical intelligence that communicates sparingly and only within the framework of given functions. Remember the voice assistants of cellular operators. How many of us have been desperately waiting for “that lady” to finally name the number that needs to be pressed in order to connect with a live person?
- Bots are not able to understand emotions, catch sarcasm, jokes, double meanings, so they are easy to figure out. And a person who realizes that he is communicating with a machine always becomes unpleasant;
- Without reciprocal empathy, which the program is not capable of, it is difficult to carry out high-quality marketing and promotion.
Well, as far as you understand, inviting a spam bot in a VK conversation is not difficult, the most difficult thing is to set it up well: write down all the reactions, replies, and welcome texts. Remember, the more naturally your AI communicates, the better it will be received by the audience! To summarize the above, we emphasize that bots are still necessary, but only to perform simple tasks. For quality service and optimal feedback, people must work together with chatbots. In this case, the bunch will turn out to be fiery!
What are mailings and how to work with them
This concept is probably self-explanatory, but I'll still dwell on this issue for a moment so that we clearly understand that we are talking about the same thing. Each community has the opportunity to conduct a dialogue with subscribers through private messages. This is a very attractive feature of social networks that helps to attract and retain the attention of the target audience.
But it is obvious that even five administrators are not able to conduct a dialogue with 10,000 subscribers at once. Therefore, mailing lists were invented for important messages. We write a message once and send it to the entire subscriber base at once.
There are several types of mailings. One of the most common options in the marketing system looks like a carefully thought out chain of letters that will lead a person to a purchase. It is also called automatic or auto-delivery.
The diagram looks something like this:
- First, we offer the user to subscribe in exchange for some useful free material, it is also called a lead magnet.
- Then we send a welcome letter and the promised material.
- This is followed by several useful and interesting letters with links, master classes, cases, and reviews.
- When contact is established, you can offer a person an inexpensive, useful product so that he makes his first purchase and crosses a certain threshold of trust in us.
- We receive feedback and continue to work with the client.
The second option is regular newsletters with useful things, which can periodically include offers to buy this or that product, messages about promotions and other interesting events.
The third mailing option is a marathon or course format, which can be either free or paid. In this case, subscribers receive emails from you with materials on a specific topic within a predetermined period. For example, we decided to hold a marathon on making New Year’s crafts, and for 3 weeks subscribers will receive new master classes and tasks for creative evenings with children.
You can use several approaches at once, test different lead magnets, ask people what they would be interested in reading about in the newsletter, analyze which messages are opened most often and fastest.