Exchange sociate.ru - instructions for using the service

A couple of days ago I wrote an article about attracting VKontakte subscribers, in which I talked about buying advertising. Today we will dwell on this in more detail and get acquainted with the Sociate platform.

Sociate is an advertising exchange where you can both buy advertising and sell advertising space (this will be discussed in one of the following posts).

A little about exchanges

The main official exchange is the exchange from VK, the rest of the projects are unofficial. The VK exchange has several serious disadvantages that its competitors do not have. This:

• Strict moderation (they can find fault with literally everything, and it’s very difficult to do good creative work here)
• High prices (from 147 rubles minimum)
• “Relatively” small selection (there are no small, narrowly themed communities, which are often the most attractive)
• Incomplete statistics

That’s why I, for example, don’t like to use it, and prefer to negotiate with the administrator directly or use other exchanges.

How to start earning money

If we consider earnings on the sociate.ru exchange, then it is available to owners of VKontakte and Odnoklassniki groups, as well as owners of promoted profiles on Instagram. By adding it to the site, through your personal account, you can accept requests for the publication of advertising posts in your group or profile. The exchange has the following community requirements:

• VKontakte and Odnoklassniki - the minimum number of participants is 1000 people.
• For Instagram - accounts older than 1 month are accepted, with 50 posted posts and a minimum number of subscribers of 500 people.

Creating an advertisement

In the left corner we see the “advertiser” section, select the “advertising” item. A window with tabs appears on the right.

• Post - create an advertising post, add the necessary content (photos, videos, gifs, etc.)
• Repost - indicate a link to the advertised post.
• Instagram - post for advertising on Instagram.

Give the name of the advertising company and click on the “create task” button.

Now you can select sites manually or offer the task to administrators (if interested, they will send applications for placement).

Earning money on Telegram channels is one of the proven ways to earn a stable income. How to promote a channel and start earning money - read in detail in the Admin Corner.

Sociate.ru - what is it?

Sociate is a powerful tool that helps social media users share their page with more people. It is useful for personal brands, stores and companies that want to promote their account and increase their earnings efficiency.

With the help of Sociate, you can quickly launch advertising simultaneously in several groups of different social networks and receive detailed reports for analyzing advertising campaigns. The exchange also has a guarantee of secure payments: money for placement is debited only if the order is successfully completed.

Selection of sites

We go to the site selection window by clicking on the corresponding line in the menu on the left, and proceed to selecting communities. The system offers a wide range of settings:

• Type of social network
• Subjects
• Keyword (search for a community using the required word)
• Price range (from and to, minimum prices start from 3 (!) rubles)
• Advertising coverage, from (specify the required minimum value, from 3000, for example)
• Number of participants
• CPM, no more (CPM is the cost of advertising per 1000 impressions)

Additionally, you can select communities:

1. posting direct links
2. placing advertisements in broadcasts

There is an option to exclude closed communities. The “my favorites” item allows you to select only among the communities included in the list of favorites.

Advanced settings:

• Eliminate sleepyheads (we weed out admins who take a long time to review applications)
• Gender (select the percentage of male or female audience)
• Age
• City
• A country

After setting the filter, the system will display the groups and publics available for posting.

For each you can see detailed statistics: visits, coverage, demographics, CRM.

After selecting the community you like, click the “post” button and select the time and date for publication of the advertisement.

Advertising on the SOCIATE exchange: advantages and disadvantages

Using social networks for advertising has clear positive aspects:

• accessibility and relative cheapness when compared with print, television or outdoor advertising;
• the customer can always select the desired target audience, based on the topics and interests of the selected groups.

By collaborating with the Sociate exchange you receive the following advantages:

• the opportunity to present your product or services on the largest database of advertising platforms;
• convenient search filter to find the desired group or audience;
• transparent access to group statistics and their activity;
• fast and high-quality organization of an advertising campaign;

• choosing a convenient schedule for posts and automatically posting them at the selected time;
• the ability to place a post in the first place of an advertising platform (for a certain period of time);
• affordable prices (depending on the group and the number of its participants);
• compatible with all PCs and gadgets;
• great design.

Currently, the Sociate system includes more than 2,500 sites that can be used for advertising. For your convenience, all communities are divided into thematic groups. A huge selection of filters and a user-friendly interface will allow even a less experienced user to navigate the exchange well.

The disadvantages of this advertising exchange should also be mentioned. First of all this:

• the “autoposting” service has minor limitations (when logging into the program not from a PC, but from a phone);
• difficulties with attaching information content to a post (Odnoklassniki and Facebook);
• when working with an affiliate program, there is an unpleasant limitation in the accrual of commissions - only during the first 3 months of use of the exchange by the attracted participant, which is a reason for webmasters to decide in favor of plibber or rotapost.

As you can see, positive factors prevail over negative ones. And if we take into account the financial accessibility of this service, then promoting your project on social networks can become the main thing.

Buying advertising on the exchange means optimizing and reducing your advertising costs without damaging your business as such.

Accommodation

Go to the “In Work” menu section. Applications can have different statuses:

• Consideration
• Discussion (applications that require clarification. For example, the administrator is ready to place your advertisement at another time, day, etc.) Applications from the “review” and “discussion” columns can be canceled at any time.
• Accepted (applications have been accepted and are awaiting placement)
• Verified (application posted)
• Rejected
• Timeout (the application was not reviewed by the administrator and was automatically rejected after the time expired)

How to add a site

1. To add a site, go to the “Administrator” section, which is located in the right panel of your sociate.ru personal account. Select the “My Platforms” section, here you can add a group on VKontakte, Odnoklassniki, Instagram and Facebook. Select the desired social network and click on the “Get Group” button.

   

2. To link an account on Instagram, you must first install the special mobile application sociate.ru, it is available for Android and iOS.
3. To activate a VKontakte or Odnoklassniki group, click on the “Assign conditions” button opposite the community.
4. Specify the topic, the cost of placement, the length of time the advertising post will be placed in the first place and the total time of placement in the feed.
5. If you would like to leave additional comments for the advertiser, please write them in a separate field. The sociate.ru service strictly prohibits publishing your contact information directly.
6. In the “External Advertising” field, set what posts you will post in your group’s feed. If you do not want to place links to external sites, then uncheck the “External links in advertising” box. In this case, there will be applications that contain links to other groups and communities within the social network.
7. The “Auto-accept from trusted advertisers” item allows you to accept and approve advertising posts automatically. They will be posted as soon as available. The list of trusted advertisers is formed directly by the administration of the Sociate exchange.
8. In the “Number of advertising posts per day” item, you can determine how many advertising posts you will post. According to the rules of the social network VKontakte, owners are allowed to post only 3 advertising messages per day.

   

Pros and cons of the Sociate exchange

My opinion is that Sociate is the number one advertising exchange among unofficial projects of this type. She has many advantages, including:

1. Low price (buy advertising placement for 3 rubles, where else has this been seen!)
2. A high-quality system for selecting sites according to specified parameters (thanks to fine settings, you can select an almost ideal community for your advertising)
3. A large number of advertising platforms
4. Excellent moderation
5. Detailed statistics

I didn’t find any downsides as such; in my opinion, Sociate is an advertising exchange that deserves a lot of attention from advertisers.

SOCIATE advertising exchange: what is it and how to use it?

It's no secret that making money on the Internet requires traffic. A business will be profitable only if there are a sufficient number of visitors and subscribers. And the more people receive information about the product being sold, the better.

Social networks are a powerful source of traffic. And it would be unreasonable not to use such huge resources to place advertising information on network pages. Thus, the VK audience is almost 145 million subscribers, and in the future - solid traffic. It is logical that many social networks create their own advertising structures to promote goods and services on the pages of their users.

The SOCIATE advertising exchange was created specifically for use in the social networks VK, Odnoklassniki and Facebook.

This advertising exchange in social networks works according to the same scheme as official Internet platforms, but has a number of advantages and greater functionality.

Sociate is characterized by the convenience and ease of advertising on social networks. This service also allows you to earn money by providing an advertising platform for other users. So, having your own group on a social network with more than 3 thousand subscribers, you can offer paid services for advertising on your page.

The SOCIATE advertising exchange is quite simple and easy to use. In addition, you can always turn to the technical support team for help.

It is important to note that the exchange cooperates with both individuals and legal entities. If you are a representative of a small business and want to conduct a promotional campaign with the help of Sociate, then for reporting you can always receive all the necessary documents from the advertising exchange.

SOCIATE is one of the best services, whose services are used by a large number of advertisers. In addition, you always have the opportunity to place your advertising at a price convenient for you. It all depends on your capabilities and needs.

Conclusion

Sociate is an advertising exchange where you can post posts with a minimum budget. Provides excellent opportunities for high-quality promotion of communities and minimizes routine and time costs. I recommend it for use.

I hope the article was useful to you. Always glad to see your comments. Subscribe to the newsletter of useful information and the channel about earnings and promotion in Telegram, share the article.

I wish you success! See you again in the next articles. Sincerely, Dmitry Tolstoy.

How to work on the Sociate exchange?

The Sociate exchange contains many functions and algorithms. Let's take a closer look at all its capabilities in order. For your convenience, we have divided the instructions into two parts: one for advertisers and the second for group administrators.

Instructions for advertisers

In this part, you will learn how advertisers in Sociate need to act in order to place their order on the exchange.

Step 1. Top up your balance

Before starting work, any advertiser will need to top up their balance on the exchange. In order to do this, on the main page, click on the blue “Top up” button in the upper right corner of the screen.

Next, select a payment method convenient for you: Qiwi wallet, Yandex money, bank card, or through invoicing to a legal entity. Enter the amount you want to transfer to the exchange and click “Top up”:

Please note that the commission for the Qiwi Wallet and Yandex Money payment systems will be 6.39%, and for a bank card - 4.17%. But when paying with a bank card, the minimum replenishment threshold is one hundred rubles.

Then simply follow the instructions, confirm the payment and your account will be successfully funded.

Step #2. Order advertising

After you have replenished your balance on the Sociate exchange, you can start ordering advertising. To do this, go to the “Advertiser” section on the control panel on the left side of the screen and click on the “Advertising” button.

Next, you need to choose the post format: post, repost and Instagram. Choose the desired format and start creating a post.

Fast

When choosing this format, you need to enter the text itself in the text field, attach pictures to it if necessary and click on the “Create task” button.

After this, you will see a message that your task has been successfully created.

Repost

When choosing this format, you need to insert a link, if there is any comment on the order that you want to see above the post, write it in the appropriate field, and then click on the “Create task” button.

After this, you will see a message that your task has been successfully created.

Instagram

When choosing this format, you need to add a picture, write a comment on the post and click on the “Create task” button.

After this, you will see a message that your task has been successfully created.

Step #3. Selection of sites

On the order creation page, you will have two options: in the first, you can select sites for placement yourself, in the second, you can send a message to all service administrators. Let's look at each of these options in more detail.

Independent selection of sites

After clicking on the “Select sites” button, a small filter will open in front of you in which you can filter all the sites that are present on the Sociate exchange according to a number of parameters. Set the parameters that you need and click “Find site”

After that, scroll down the page a little lower and you will see a list of groups that match your parameters. You look through them, find the desired group/public, look for the “Post” button opposite it and click on it.

In the next window, you need to indicate the desired date and time of publication, and also click on “Post task”.

After these steps, the funds in your wallet will be transferred to Guarantor and the order will go to the community administrator. The administrator will either confirm the application or reject it. In the latter case, the funds will be returned to your account automatically.

You can view all applications and refusals in the “In Progress” section.

After the post is published, the funds are transferred to the group administrator. In my opinion, it is a very convenient system; in addition, the exchange monitors throughout the day and takes screenshots of what happened to the post. If it happens that it was deleted ahead of time, then the funds from the guarantor will be returned to your account

Offer a task to administrators

If you click on the “Offer a task to administrators” button, you will see a window in which you need to indicate the cost and other parameters. When you're done, just click on the "Post assignments" button.

Once posted, the task will be offered to administrators of all groups that match your criteria. You can find all applications and accept them in the “In Progress” section.

After receiving the application, you need to approve it and after that the funds in your account will go to the Guarantor, and after the publication of the post they will be transferred to the contractor.

Instructions for group admins

In this part, you will learn what group administrators need to do in order to connect their community to Sociate and start making money on it.

The first thing you should know is that to add your group to the exchange, it must have at least 1000 members (VKontakte), 20,000 members (Odnoklassniki) and 500 members (Instagram).

Step 1. Profile linking

In order to connect the community, you first need to link your profile to the service. To do this, go to the “Administrator” section, find the “My Sites” subsection there and click on it.

In it you need to link your social network profiles to which you want to set up advertising publications with Sociate. In order to do this, simply go to the desired profile (Vkontakte, Odnoklassniki or Instagram) and click on the “Connect group...” button.

In the next step, you will simply need to give access to your account on the social network you are linking.

After all these steps, your profile will be successfully linked to the service. To link other profiles, simply repeat this step first, only select another social network.

Step #2. Community Connection

After you have linked your profile, all your communities that meet the connection conditions should be displayed in the “My Sites” section. Opposite the one you need, find the “Assign conditions” button.

In the next window, you need to set the conditions under which you are willing to post third-party posts in your group, indicate the topic and price. After that, click on the “Save” button

After these steps, the community will be successfully connected and you will see it in the “My Sites” section.

Step #3. Accepting applications for advertising

In order to start making money on Sociate, you have two options: “Tasks” and “Requests”. Both of these options are available in the "Administrator" section

1. In the “Tasks” subsection, you can respond to requests in which the advertiser has set some of his own requirements.
2. In the “Requests” subsection you will find all requests that come from advertisers to your communities. which you connected to the exchange.

In both cases, all the work comes down to the fact that you need to approve or reject the advertiser’s post - so I don’t see the point of describing this step in detail.

Similar sites

• Plibber.ru is a similar service that allows you to conduct advertising campaigns on all popular social networks. Currently, more than 28,000 advertising platforms are registered on the service.
• Webartex.ru - allows you to publish advertisements on websites, social networks and on the YouTube channel.

In this review, we tried to tell you in detail how to use sociate.ru as an advertiser and community administrator on social networks. We hope that this article will help you both earn additional income and effectively promote yourself on the Internet. If you have any questions about the site sociate.ru or want to leave your feedback about it, then write it to us in the comments.

Turn on filters

And finally, we move on to directly setting up filters in sociate in order to sort out of the many sites those in which our target audience is concentrated. For this we:

1. Open the exchange website and select the “ Places for placement ”
2. We immediately move on to the advanced search and begin to indicate the main parameters for selecting the target audience, and at the same time groups for advertising
3. We need to customize the search for our target audience . For the first time, we can safely ignore sites where the number of subscribers does not exceed 20,000 people. We also don’t look at the price of advertising, because at the moment we care exclusively about socio-demographic characteristics and the number of group participants
4. Based on the specified sorting parameters, we received a total of 9 groups. If we disable the “ Gender ” filter, then our list of advertising platforms is replenished with 14 more groups, which in total gives us 25 communities with a high concentration of the target audience we are interested in
5. Now we can experiment a little with the filter that is responsible for the subject of groups. We change the initial “ Finance ” to “ Business ”, for example, and take all other parameters as a constant, and see what we got

Adaptation for sites

When the list of advertising platforms is ready, we need to adapt posts to each specific platform. Among the communities offered by the exchange, we leave the following:

1. Earnings and investments on the Internet|PIO Global
2. IAFT/International Association of Forex Traders
3. Forex trading signals

Based on the topics of these sites and the publications that I offer for reading to subscribers of my group, you can create advertising posts that carry the following load:

• In the case of PIO Global, it makes sense to focus on all kinds of hype or pseudo-investments. Subscribers will be interested in this, because the community posts quite a lot of material dedicated to highly profitable investments
• to the IAFT , which will contain instructions for choosing the best broker or PAMM account. It is definitely worth adding that readers receive Forex trading training completely free of charge
• In the “ Forex Trading Signals ” group, an advertising post would be appropriate, which would mention the offer to learn medium-term investing on the American NYSE exchange

As soon as the posts are aligned with the topics of the groups in which they will be published, you can proceed to direct advertising. To do this, create a new ad in the “ My Advertising ” tab, top up the balance with the amount of the first advertising budget, and after placing 5 advertising posts, collect statistics on transitions/joining a group/likes/reposts. We evaluate where to strengthen/refuse promotion.

I gave a more detailed calculation of the effectiveness of advertising in public pages in the article “ Promoting your group on your own step by step .” In it you will learn how to find the best ratio of reach and cost of an advertising post, which group has the most favorable price/quality offer and the number of subscribers who will see your ad.

Approval and publication of advertising posts

Immediately after activation, the group or community will be available through a reverse search for sites on the sociate.ru service. As a rule, advertisers look for advertising sites based on special criteria. Here you need to take into account the topic, the size of the group, the scope, and the target audience.

In order not to miss new applications, you need to set up notifications through your Sociate personal account. In this case, you will always be informed in a timely manner about the receipt of applications for advertising. All received applications are displayed in your personal account in the “Application” section.

By opening an application, you can immediately see the entire contents of the post, including text, links, pictures, and so on. You can either accept or reject received applications, change the placement time and offer a different price.

When publishing an application, you can use two methods: automatic and manual. If automatic publication is configured, the application will be posted independently. If you want to post a sponsored post personally, then manual posting is the way to go. In this case, it will be necessary to take into account the desired publication time specified by the advertiser. Keep in mind that if you post manually, you must quickly publish all the data specified in the job. Only 5 minutes are given to eliminate possible errors. The Sociate service automatically checks the posting at the specified time in the group feed. If a publishing error or other inaccuracies are found, the assignment will not be accepted and payment will not be credited to your balance.

To help the advertiser: choosing an effective advertising platform

When going to search for advertising groups, you need to be patient and treat the event with maximum responsibility. You must understand that not just the number of likes on a post, but the promotion of the entire business as a whole depends on your choice. The effectiveness of advertising costs depends on how correct your approach to promotion is.

To get the maximum return with a minimum investment, you need:

• Take care of setting up your own group . Find out what is interesting to your target audience, learn how to write posts that will hook them. By the way, you can find out how to make a post in contact that will be popular and attract new participants and subscribers to the project in my separate article
• Choose platforms to promote your own project

Criteria for selecting a group

I’ll be honest: there are no ideal groups for advertising . However, this does not mean that you cannot find a site that will be effective for a long time. In order for advertising to work at full capacity and give maximum impact, when choosing a group to post, pay attention to the following points:

• Does your project have a similar theme to the community in which you order advertising?
• Is the page that charges you money for promotion public ?
• How many subscribers does this group or public have?
• What are the demographics of the community members?
• How much does one post or repost cost in a group?
• How many unique visitors does the group have during the day?
• Is there any feedback??

To help the administrator

Well, now information for those who are interested in how to make money from their VK group using sociate. Group administrators have the opportunity to post their projects on the exchange, thereby offering their community as an advertising platform. I’ll say right away that if your public doesn’t have much more than 1000 subscribers, then you will be racking your brain for a very long time about how to attract advertisers to Sociate who will be interested in your group as an advertising springboard. Such communities are of no interest to anyone , so before offering your services to customers, work hard to promote the project. When the number of subscribers in your group crosses the mark of at least 5,000 people , you can start making money by placing advertisements.

After the exchange accepts your group, you will need to set up posting conditions . I warn you right away that you should not inflate the price of placements . It’s better to start with the minimum in order to attract clients and earn the first statistics of placements and successfully completed projects. Any normal advertiser will approach a new platform with a healthy dose of doubt and some caution. Once your statistics begin to move, you successfully place at least 5 posts, the price can be increased to a level acceptable to you.

Earn money by selling advertising with the Sociate exchange

Publishing options

For all beginners who are just starting to get acquainted with the exchange, I recommend using my advice and paying attention to such publication parameters as:

• Time of posting in 1st place. This parameter determines how long the advertisement will remain at the top of your public page. If it is specified as 1 hour, then during this time you will not be able to publish any other posts in the group. If you remove advertising before the expiration of the specified period, then do not be offended

  

• Total placement time . This parameter determines the period during which advertising will remain in your group. After the stated time has passed, the post will be automatically deleted. I advise all new sites to set a general time of 48 hours. As a rule, no one sets more than 24 hours. Therefore, you can attract your first clients and earn statistics

Other Features

In the Group Statistics , examine how many visitors your community views during the day, what the viewing demographics are, and how many people are reached by the sponsored post.

I already told you that you can create up to 10 pending posts . Of course, 10 pieces is a minuscule amount. It is for this reason that associate offers its clients to use a specialized service of scheduled posts and create as many ads as you require. Considering that this offer is completely free and does not require any settings, not taking advantage of it is simply blasphemy.

Never sit on standby . You don’t have to get used to the role of Hachiko to get an offer to place advertising on your site. Be assertive and send out offers yourself. To do this, you just need to click on the “ Tasks ” button and select the corresponding posts from the list. I want to warn you right away that posting ads that are prohibited by Contact may result in a ban from your community. Don't take risks and don't tempt fate . Remember that a good, and most importantly, popular post consists of a product description and an attractive picture.

If you finally manage to find a suitable task, to accept it you will need to click on the “ Respond ” button. After this, you select the platform on which the publication will be posted (if you have only one group, then you do not have to choose). Then indicate the date (or better yet, several dates at once) and the time the ad was posted. Publish your response and continue searching for other tasks. The more responses you can make, the better.

By the way, don't forget to check your email regularly . As soon as you receive an application to place a post, the exchange will immediately notify you by letter.

How to create a test task

After adding a site, you need to place a special test task in your group’s feed. To do this, you need to create and place an order through sociate.ru with a cost of 0 rubles. This post can be posted at any time you choose.

The purpose of posting a test task is to collect special statistics on CPM and advertising coverage.

CPM refers to the total cost per 1,000 ad impressions. Advertising reach - the number of subscribers who saw the advertisement. Both of these indicators have the greatest impact on the amount of possible earnings on the sociate.ru exchange. The higher your advertising reach, the higher the price you can charge for placing one message in the feed. Therefore, you should take the content and timing of the test assignment seriously. Ideally, you need to get the highest possible coverage and views from subscribers.

Analogues of advertising exchanges

Today there are a number of alternative advertising exchanges on the Internet. If you are looking for an analogue of sociate, then I recommend that you pay your attention to the following services:

• plibber - offers its clients over 23.5 thousand advertising platforms. Works with social networks such as Instagram, YouTube, Odnoklassniki, Google+, Twitter, VKontakte and Facebook
• webartex - offers clients website promotion in popular search engines, attracts targeted traffic to projects and does product PR.

Registration on the Plibber exchange